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IN DEVELOPMENT · LAUNCHING SOON

SEO that shows its work.

A technical audit engine with judgement. Plain-English findings with the evidence attached, one-click fixes, and your visibility inside AI answers tracked over time.

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Flat pricing. No credits. Cancel in one click, promised now and in writing.

The problem

Your audit tool found 412 issues. None of them told you what to do on Monday.

Issue dumps, not judgement

Every deviation gets flagged at equal weight. A single-locale business collects forty hreflang warnings it was always right to ignore, sitting next to the one template bug that quietly deindexed a section.

Scores, not direction

A number out of a hundred moves up. Google has said plainly that these health scores can mislead. You still cannot name the three fixes that will actually matter this quarter.

And the clicks moved

AI Overviews now appear on roughly 13% of US desktop searches and absorb most of the clicks when they show. Your rank tracker cannot see a single one of those answers, or whether you were cited in them.

What makes it different

Three things no incumbent does well.

Everything else in the toolkit is table stakes, and it is all included. These are the parts we built the company around.

01 · Technical audit engine

Audits with judgement, not issue dumps

A cloud crawler that renders JavaScript, Core Web Vitals from real CrUX field data, and Lighthouse run on our own machines. Then an LLM triage layer applies severity that understands your site type, so the noise gets muted and the real bug gets named first. Every finding arrives in plain English with the evidence and a concrete fix.

Learns from every dismissal and every fix you accept.
$ rankmascot audit yoursite.com
crawling 1,284 pages · JS rendered ✓
CRITICAL 3 pages noindexed by template bug
FIX READY redirect chain on /pricing → 1 hop
MUTED 12 hreflang warnings · single-locale site
LCP 1.9s · INP 180ms · CLS 0.02 (field)
▍

05 · The Judgement Engine

Content that survives core updates

Not another AI writer. Four drafts are built from researched sources and compete, a judge panel scores them on how much they add beyond the current top ten, the usual AI tells get stripped out, and nothing publishes without a human signing off. Every claim traces back to a citation you can open.

Grounding first, information gain second, style last.
GROUND→BRIEF→DRAFT ×4→JUDGE→DE-SLOP→HUMAN ✓
draft A64
draft B ★88
draft C71
draft D57

07 · AI search visibility

Know when the machines cite you

Citation share of voice across AI Overviews, ChatGPT, Perplexity and Gemini, sampled on a schedule and tracked as a trend rather than a vanity number. We also surface the Reddit threads those answers lean on, since that is where a large share of AI citations actually come from, and attach a fix to every gap we find.

At SMB price, bundled with a real auditor.
citation share of voice62%
ChatGPT
71%
Perplexity
64%
AI Overviews
55%
Gemini
38%

sourced from 12 Reddit threads · you appear in 1 → fix task created

Everything shipping at launch

One tool. The whole job.

Audit, prioritize, fix, write, refresh and track, including how AI engines see you. No module is gated behind an enterprise tier.

02

Prioritized action plan

A ranked to-do list scored by impact against effort, in plain English. Can Google find it, can Google trust it, is it fast, does it deserve to rank.

03

One-click fix deployment

Apply meta, alt text, redirects and internal links straight from the audit through the WordPress plugin, with preview, bulk rollout and full rollback history.

04

Keywords and intent clusters

Volume and intent classification, clustered by topic and mapped to pages. A gap cluster becomes a grounded content brief in one click.

06

Decay detection and refresh

Declining pages get flagged from your own Search Console trends. Because each article keeps its grounding pack, a refresh re-verifies its citations against the current results.

08

Off-page and local

Backlink tracking from first-party Search Console data, authority metrics for reporting, and Google Business Profile monitoring. Included, not gated.

09

White-label, API and MCP

Branded reports in the base plan, a public API, and an MCP endpoint so Claude Code and custom agents can query audits, rankings and citations directly.

Also on the roadmap: a traffic-drop incident analyzer that correlates a decline with algorithm updates, site changes and newly appearing AI Overviews. Competitor watch that tells you when the page outranking you was rewritten. A free public AI-visibility checker. Log-file analysis showing which pages the AI crawlers actually consume.

Flat price.
No credits.

Credit meters, per-seat fees and cancellation mazes are how the incumbents grow revenue without shipping anything. We priced against all three deliberately, and we are putting it in writing before launch rather than after.

Credit metersUnmetered Per-seat pricingWhole team Enterprise-only white labelBase plan Cancellation mazeOne click

Straight answers

Questions worth asking before you trust a tool.

Does Google penalize AI-generated content?

No, and this is the most misunderstood thing in SEO right now. Google's policy is origin-neutral: it targets scaled content abuse, meaning mass-produced, low-effort pages, however they were made. The January 2025 quality rater guidelines state that the use of generative AI alone does not determine a page's quality rating. What loses traffic is content that adds nothing beyond what already ranks, which is exactly what an ungrounded model produces by default.

How do you measure citations inside AI answers?

By sampling, and we say so openly. No engine publishes a citations API, so any tool claiming exact counts is guessing. We run your buyers' real questions against ChatGPT, Perplexity, Gemini and Google AI Overviews on a schedule, several times each because the answers are not deterministic, and report how often you are cited as a frequency. The value is the trend over time and the gap against competitors, not one day's number.

Is the Judgement Engine just another AI writer?

No. It is a grading system with writing attached. Every draft is built from researched sources rather than model memory, scored by a judge panel on how much it adds beyond the current top ten, stripped of the usual AI tells, and held for human sign-off before it can publish. Claims that cannot be traced to a source get flagged instead of shipped.

Which platforms does Rank Mascot support?

WordPress first, with Shopify next. The audit engine works on any site it can crawl, including JavaScript-rendered applications, so you can audit and report from day one. One-click fix deployment is what needs the plugin, because that is the part that writes back to your site.

When does it launch, and what will it cost?

The first release is in development now. Pricing will be flat monthly with no credit meters and no per-seat fees, and cancelling takes one click. Waitlist members get early access and founding pricing locked in.

Practising what we sell

This page passes its own audit.

It would be a strange thing to sell technical SEO from a page that fails it. Open the source and check.

✓
Structured data for Organization, SoftwareApplication and FAQPage, valid and in the source.
✓
/llms.txt published, so AI crawlers get a clean map instead of guessing.
✓
robots.txt names GPTBot, PerplexityBot and ClaudeBot as welcome, on purpose.
✓
No framework and no render-blocking script. Fonts are served from our own server, not a third party.
✓
Every answer above is written as a liftable block, the same pattern our recommendation engine checks for.
✓
One h1, a real heading order, focus states, and the 3D scene disabled for reduced-motion visitors.

Get in before launch.

Early access, founding pricing, and a say in what ships first. No newsletter, no drip sequence.

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